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The breakthrough financial plan the World has been waiting for from the financial coach who has already helped millions of people live and finish rich. Packing powerful strategies into one beautifully simple book, best selling author David Bach has written the "Who Moved My Cheese?" for money - a little gem of a book that shows how you can "automate" your way to financial security, whether you have a head start on retirement or just live pay-packet to pay-packet.

David has transformed his best-selling finish-rich wisdom into a simple and compelling program that makes you rich automatically - without a budget, discipline or painful sacrifice. By capitalizing on the abundance of automated financial transactions available now, The Automatic Millionaire lets you put the plan in place yourself, today, with or without a financial adviser. With the jargon-free coaching that has made him so popular, Bach provides the most important information you need to know about money, from how much to invest to which phone numbers to dial to activate the program. It's the "fix it and forget it" of finance! For millions of Americans discouraged by the economy, and the 97 million Americans who haven't yet saved a dollar for their future, The Automatic Millionaire will be a life-changing book. Just do it once, Bach says. The rest is automatic!

About the Author ...

David Bach is helping the world learn how to live and finish rich and continues to inspire millions every day to take action to change their lives. He is the author of the #1 New York Times business bestseller The Automatic Millionaire as well as the national and international bestsellers Smart Women Finish Rich, Smart Couples Finish Rich, The Finish Rich Workbook and The Automatic Millionaire Workbook. Bach carries the unique distinction of having four books in the FinishRich Series appear simultaneously on the Wall Street Journal, BusinessWeek, and USA Today bestseller lists. In addition, the same four have just recently been named to BusinessWeek's Best Sellers of the Year list for 2004, and 6 titles from Bach's Finish Rich Book Series appeared simultaneously in BusinessWeek's March Best Seller list.

Bach's latest work, released in January 2005 titled Start Late, Finish Rich, was an instant international bestseller, hitting #1 on the New York Times, USA Today, Wall Street Journal, and the Toronto Sun bestseller lists. Already in its seventh printing, Start Late, Finish Rich has become the solution for those who forgot to save, procrastinated, or got sidetracked by life's unexpected challenges. Bach is also the author of 1001 Financial Words You Need to Know, the Ultimate Guide to the Language of Business and Finance, published by Oxford University Press. In all, his books have been published in more than 15 languages, with over three million copies in print worldwide.

Regularly featured on television and radio as well as in newspapers and magazines, Bach has appeared on The Big Idea with Donny Deutsch, and was a guest twice on The Oprah Winfrey Show to share his strategies for living and finishing rich with the world. He is a regular contributor to CNN's American Morning and has appeared regularly on ABC's The View, NBC's Today and Weekend Today shows, CBS's Early Show, Fox News Channel's The O'Reilly Factor, CNBC's Power Lunch, CNNfn, and MSNBC. He has been profiled in numerous major publications, including the New York Times, BusinessWeek, USA Today, People, Reader's Digest, Time, Financial Times, The Washington Post, Wall Street Journal, Los Angeles Times, San Francisco Chronicle, Working Woman, Glamour, Redbook and Family Circle.

David Bach is the creator of the FinishRich® seminar series, which highlights his quick and easy-to-follow financial strategies, from which millions have benefited. In just the last few years, more than half a million people have attended his Smart Women Finish Rich® and Smart Couples Finish Rich® seminars, which have been taught throughout North America by thousands of financial advisors in more than 2,000 cities. Each month, through these seminars, men and women learn first hand how to take financial action to live a life in line with their values.

Bach is the Special Advisor to Scotiabank of Canada. As a renowned financial speaker, he regularly presents seminars for and delivers keynote addresses to the world's leading financial service firms, Fortune 500 companies, universities, and national conferences. He is the founder and Chairman of FinishRich Media, a company dedicated to revolutionizing the way people learn about money. Prior to founding FinishRich Media, he was a senior vice president of Morgan Stanley and a partner of The Bach Group, which during his tenure (1993 to 2001) managed more than half a billion dollars for individual investors.

David lives with his wife, Michelle, and son, Jack, in New York, where he is currently working on his eighth and ninth books, The Automatic Millionaire HOMEOWNER, and Start Young, Finish Rich.